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Law and Politics
Reference:

Markovich, A.M. Civil law aspects of correlation of the terms “advertisement” and “advertisement activity”

Abstract: This article is devoted to the key scientifi c points of view on advertisement and advertisement activities, the author compares legislative norms, regulating this type of activity, formulates the defi nition of advertisement.

Keywords:

jurisprudence, advertisement, activity, entrepreneurial, information, advertisement producer, advertisement distributor, communication, strategy, publicity.

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