Abstract: On the basis of theoretical and historiographical review of cinematic studies as well as by the application of methodology for analyzing works of cinematic art made a preliminary conclusion that the colors in the film has its own unique color logic of development, laws and stages of both artistic and expressive means of attraction and shows up perfect harmonic component in the film. This tentative conclusion is essential for subsequent conceptual analysis of specific works of modern cinema as the most effective for the current social communications.