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Sineokiy O.V. «East Rock» as a Sociocultural Phenomenon & Specifics of the Development of Communications in the Music Sound Recording of the GDR

Abstract: Cultural heritage in the field of audiovisual culture phonographic subsystem regarded by the author as an open system of socio-cultural communications in Eastern Europe, which is the object of study. The subject of this publication is the history of East German rock as sociodynamic factor in the development of communications in the field of music sound recording in the German Democratic Republic. The author is justified in the use of modern cultural knowledge of the term «Ost Rock». Particular attention is paid to the characterization of the record of the GDR. Problems of studying the history of rock music in the GDR record artifacts are considered in relation to varying interpretations. The methodological basis of the article is a systematic method, because the study is based on a synthesis of different views on the phenomenon of musical recordings. The author conducts scientific research, based on the most significant ideas belonging to different areas of modern humanities, where the priorities are the comparative-historical methodology and philosophical-anthropological analysis. The author concludes that actually rock music became the unofficial center of the special social and communication system, around which in the conditions of socialism in the GDR (as well as in other countries «Eastern Bloc») formed heterogeneous youth subcultures. The novelty of the research is to establish a communication system elements GDR record based on the state company «Deutsche Schallplatten Berlin» with several trademarks, including the special place occupied «Amiga», which has now acquired a special nostalgic cultural status.

Keywords:

Socialist Bloc, Amiga, Record Company, Label, Gramophone Record, Phonographic Culture, Ost Rock, Beat Music, East Europe, German Democratic Republic

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