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Psychology and Psychotechnics
Reference:

Marchenko, O. F., Mahovskaya, O. I. Methodological problems of evaluating effectiveness of social projects

Abstract: Development of methods of field experiment resulted in principals and methods of evaluating socially significant projects applicable to life. “Sesame Street” project is a TV project as long as life. It is shown how methods of evaluating this project have been changing throughout almost 40 years.

Keywords:

psychology, evaluation methods, effectiveness, education, project, social, skills, literacy, teleproduction

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