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Kopaneva A.V.
Accentual arrangement of BBC news programs in the light of affective syllabics
// Litera.
2022. № 2.
P. 16-26.
DOI: 10.25136/2409-8698.2022.2.37430 URL: https://en.nbpublish.com/library_read_article.php?id=37430
Accentual arrangement of BBC news programs in the light of affective syllabics
DOI: 10.25136/2409-8698.2022.2.37430Received: 29-01-2022Published: 10-02-2022Abstract: This article examines the peculiarity of the position and means of creating the effect of accentuation in the modern English language. The research material leans on the speech of the leading BBC news programs, which is being processed in accordance with the principles of cognitive syllabics. The author also applies the methods of auditory analysis of the original sounding text and its pragmaphonetic modeling, determining the instances of accentuation that goes beyond the scope of neutral English phonation and is implemented via affective syllabics. The relevance of the research is defined by the need to pinpoint the attention upon the shift in communicative priorities that is taking place in the English language and broaden the prosodic and rhetorical arsenal used by those who learn English for creating the accentuation effect. The scientific novelty lies in the application of categorical approach towards the phenomenon of accentuation in the genres of intellective communication that are important for philological education. The article introduces the category of markedness/ unmarkedness of accentuation, which is supplemented by the so-called borderline or intermediate instances of accentuation, which are revealed only after thorough cognitive processing of the material, and determined primarily by the ethical aspect of modern English speech. The acquired results allow describing the phenomenon of syllabic and verbal accentuation in the dynamics and evolution, as well as the use of the means of affective syllabics for imparting timbral coloring to speech that meets expectations and preferences of the modern English-speaking community. Keywords: syllabics, accentuation, additional prominence, cognitive processing, pragmaphonetic modelling, intellective communication, modern rhetoric, English phonetics, prosodic arrangement, news programmesThis article is automatically translated. As an example, let's turn to an excerpt from the news review prepared by the presenter of the BBC News channel, which highlights the main events in the world of science that took place in 2015. It is important to emphasize here that in it the announcer, on the one hand, comments on the broadcast video material and is present in the program as a voice-over, and on the other hand, repeatedly appears on the scene personally, creating the impression of direct involvement in what is happening. This contributes to the TV presenter's greater involvement in the latest news and gives a more personal character to the interpretation of what is happening, which is reflected in the special rhetorical organization of his speech. It is shown in the text using graphical markup, traditionally used at the Department of English Linguistics of the Faculty of Philology named after M. V. Lomonosov to indicate various modifications of prosodic parameters [2, 5]: References
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