Reference:
Prygunova M.I., Tumakov I.K..
Overview of modern digital practices for small business management
// Theoretical and Applied Economics.
2022. № 4.
P. 52-66.
DOI: 10.25136/2409-8647.2022.4.38393 EDN: MAWPKK URL: https://en.nbpublish.com/library_read_article.php?id=38393
Read the article
First Peer Review:
Second Peer Review:
Third Peer Review:
|
EDN: MAWPKK
|
Abstract:
The object of the study is digital programs used by small enterprises for business management. At the beginning of the article, the authors dwell in detail on the very concept of small and medium-sized entrepreneurship, present existing approaches to the analysis of entrepreneurship and list the generally accepted criteria of a small enterprise in the Russian Federation. Further, the authors give arguments about the need to use digital technologies in doing business and give a brief overview of common small business management software. For small businesses, there are many such approaches and tools based on effective management of the company. Special attention is paid to the advantages of the programs under consideration, as well as possible ways of their application. The novelty of the research lies in highlighting the key advantages of the digital popular small business management programs presented in the article. Small business programs ensure that the entire organization of the company is synchronized, and the company's activities as a whole are effectively optimized. A special contribution of the authors to the study of the topic is an attempt to divide small business management tools into thematic groups in the following areas: customer relations, cloud collaboration, electronic billing, social networks, marketing, accounting, project management. The main conclusion of the study is the fact that small businesses are not lagging behind large ones in the application of innovative technologies for business process management.
Keywords:
effective management, project management, social media management, electronic invoicing, cloud collaboration, customer relationship, digital technologies, business management, small business criteria, entrepreneurship
Reference:
Khavina L.A..
The current situation of small and medium-sized businesses in Russia
// Theoretical and Applied Economics.
2022. № 2.
P. 28-36.
DOI: 10.25136/2409-8647.2022.2.34346 EDN: RHXVGU URL: https://en.nbpublish.com/library_read_article.php?id=34346
Abstract:
The article examines the situation related to the development and problems in Russian small and medium-sized enterprises over the past decade. The assessment of the institutional environment of entrepreneurship at the present stage of its existence is given. The subject of the study is the processes taking place in this sector of the economy. The purpose of the article is to study the peculiarities of the development and existence of Russian small and medium-sized businesses.The theoretical and methodological basis was made up of articles by authors directly involved in business, as well as authors considering this economic activity from a methodological point of view. Changes in the institutional environment of the economy are becoming particularly relevant due to the challenges associated with sanctions restrictions against the country, as well as the serious dependence of the budget on oil and gas trade in raw materials, where energy prices have recently collapsed.The materials of the article can be used by mass media focused on the problems of domestic entrepreneurship. The novelty of the article primarily consists in a comprehensive analysis of the situation in this sector of the economy over the past decade. The state of the country's economy directly depends not only on the players of big business, but also largely on the objects of small and medium-sized enterprises, since they use local labor, raw materials and production resources on the territory. Therefore, economic diversification is currently an important issue for the state economic policy of the state, and it is small and medium-sized businesses that could become the locomotive that would allow the country to get out of further technological and socio-economic distress.
Keywords:
geographical location, domestic business, socio-economic stability, economic diversification, medium-sized businesses, small business, regional support, solvency, company, foreign economic activity
Reference:
Matveeva E.V., Latkin A.P., Kuz'mina S.V..
Assessment of factors that ensure inclusion of fishing industry in corporate social responsibility
// Theoretical and Applied Economics.
2021. № 1.
P. 65-75.
DOI: 10.25136/2409-8647.2021.1.35409 URL: https://en.nbpublish.com/library_read_article.php?id=35409
Abstract:
The goal of this research consists in systematization and classification of the key factors that affect the inclusion of fishing industry in corporate social responsibility. One of the instruments of building balanced mechanisms of interaction between society, business and the government may become the implementation of the principles of corporate social responsibility in the activity of Russian companies. The subject of this article is the corporate social responsibility (CSR), a policy used in entrepreneurship for achieving sustainable indicators of economic development and improving the quality of life of the Russian population. It is of crucial importance for ensuring positive dynamics of the growth of production and demographic potential of the Far East, as in most coastal regions fisheries industry remains the city-forming enterprises. The scientific novelty lies in providing the original systematization of the factors of inclusion business in CSR. The author proves that the transformation of economic outcomes into social value takes place under the influence of certain factors. In order to substantiate such conclusion, the author assesses the significance of these factors for future specialists in fishing industry of the Far East via extensive sociological survey of the senior students of Far Eastern State Technical Fisheries University. The conducted analysis indicates that most considerable factors for the future employees of business structures are the scale and sphere of activity (64% and 54%), reputation and level of corporate culture (59% and 54%).
Keywords:
external environment of the organization, impact assessment, sociological survey, classification, involvement, systematization, factors, corporate social responsibility, fishing business, internal environment of the organization
Reference:
Zadvornyi A.S..
Network structures in the development of entrepreneurial practices in beekeeping of Primorsky Krai of the late XIX – early XX centuries
// Theoretical and Applied Economics.
2020. № 1.
P. 80-97.
DOI: 10.25136/2409-8647.2020.1.32129 URL: https://en.nbpublish.com/library_read_article.php?id=32129
Abstract:
The subject of this research is determination of the network interaction on the background of growth of entrepreneurial activity in the area of beekeeping in Primorsky Krai during late XIX – early XX centuries, as well as the interconnection between expansion of economic impact in entrepreneurship and functionality of social networks. The tasks of this study include identification and description of network structures, determination of the type of proximity on which they are based, and clarification of the specificity of the impact of network interaction upon development of beekeeping of Primorsky Krai of the late XIX – early XX centuries. Identification and description of network structures in this research is done using the tools of economic cartography, surveying, diachronic analysis, with reliance upon archival materials on inspection of peasant farms of Primorsky Krai in 1912. The scientific novelty of this research consists in revelation of the functionality of social networks in proliferation of new knowledge, economic practices and technologies. The work highlights two types of network structures, which depend on the type of proximity that underlies the interaction of economic agents. It is established that the development of beekeeping practice and entrepreneurship based on production of honey relates to the functionality of the network structures.
Keywords:
oldbelievers, proximity, beekeeping, Primorsky region, entrepreneurship, institutional factors, social network, network structures, social group, local proximity
Reference:
Kozlova N., Popkov V.P..
Transformation of the key directions for increase in competitiveness of the sales entrepreneurial segment
// Theoretical and Applied Economics.
2018. № 3.
P. 135-140.
DOI: 10.25136/2409-8647.2018.3.18377 URL: https://en.nbpublish.com/library_read_article.php?id=18377
Abstract:
The object of this research is the sales entrepreneurial segment (SES) with network type of organization. The subject is the ways of improving the level of competitiveness of the SES. There is a downward trend in efficiency of the development strategy due to extensive growth through absorption and expansion onto regional markets (priority management of material resources). A hypothesis is offered on the strengthening of the role of intangible components as an element that allows increasing the competitiveness of the SES. Scientific literature and practice show lack of information on the interdependence of competitiveness and complex factors such as entrepreneurial talent, corporate culture, consumer preferences, etc.. The authors present grouping of intangible values by effects (dynamic, static) and impact of the intangible capital upon competitiveness of the SES in accordance with set key directions for increasing competitiveness, such as addition of locations, expansion onto regional markets (extensive development) and promotion of the trademark, image, personnel, marketing and innovation (intensive development). A conclusion is made that there is failure of strategic development of SES by absorption effect and extensive development, caused by a shift of priorities from the generally accepted and standard ways of increasing the level of competitiveness of the SES through efficient management of tangible resources towards management of the intangible resources.
Keywords:
not material resources, scale economies, intensive development, extensive development, trading entrepreneur structures, marketing, staff, innovation, reputation, competitiveness
Reference:
Skvortsova N.A., Lebedeva O.A., Sotnikova E.A..
The impact of information technologies on business development
// Theoretical and Applied Economics.
2018. № 1.
P. 42-50.
DOI: 10.25136/2409-8647.2018.1.25189 URL: https://en.nbpublish.com/library_read_article.php?id=25189
Abstract:
The object of this research is the information technologies and their impact on business in general. The subject of this research is the cumulative approaches towards business conduct within the influence area of information technologies. Maintenance of competitiveness and achievement of best results requires the introduction of innovations such as information technologies. The author meticulously examines the theoretical approaches to potential transformations in conducting entrepreneurship or business organizational processes with the help of information technologies. However, the assessment of small business allowed determining that the executives are not quite ready to invest into the information technologies. The main conclusion consists in suggestions formulated on the basis of the analysis of information technologies that must encourage the improvement of economic indexes of business sector. Special attention is given to automation of customer relationship management. The scientific novelty is defined by comprehensive approach towards studying the algorithm of implementation of information technologies into the business sphere.
Keywords:
reliable information, market, strategy, business, information, e-business, small business, Information technologies, automation of process, entrepreneurship
Reference:
Mikhailova L..
Modern methods of attracting, selecting and rewarding franchisees
// Theoretical and Applied Economics.
2017. № 4.
P. 120-125.
DOI: 10.25136/2409-8647.2017.4.24460 URL: https://en.nbpublish.com/library_read_article.php?id=24460
Abstract:
The subject of this research is the methods of attracting, selecting and rewarding franchisees. Particular attention is given to the interconnection between the methods of interaction between franchiser and franchisee, as well as the tasks of the franchiser during development of the business. The work examines the effect of modern trends in the area of franchising upon selection of methods of work with the franchisee. The methods of interaction between the franchiser and franchisee gain special relevance due to growth in the competition on the market and economic crisis. The scientific novelty of this research consists in the fact that the author describes the methods of interaction between the sides in a franchise with consideration of modern trends, as well as explains the interconnection between selection of the method of influence upon the franchisee and tasks of the franchiser. A conclusion is made that attracting franchisees can consists in financial methods (regulation of the initial investment and royalties) or giving the franchisee certain freedoms in operation.
Keywords:
multifranchising, business model, lump-sum payment, royalty, franchisee, franchisor, franchising, cobranding, brand, know-how
Reference:
Asadov R.B..
Trends in transboundary online trade: convergent legal dimension
// Theoretical and Applied Economics.
2017. № 4.
P. 126-138.
DOI: 10.25136/2409-8647.2017.4.24809 URL: https://en.nbpublish.com/library_read_article.php?id=24809
Abstract:
The object of this research is the transboundary online trade, as one of the lucrative forms of organizing and conducting business. There is currently active effort in Russia to create efficient commodity-distribution ecommerce system, which can be rapidly driven by manufactured product export. Thus the author pays particular attention to the existing uniquely low quota of duty free import of goods, which stimulates the growth of substantial competitive advantages of foreign online stores over their Russian counterparts. The author examines the statistical data of the ecommerce market, and analyzes Russian and foreign legislation regarding the mechanisms used to limit the norms of duty free import of goods for personal use through mail. A conclusion is made that there is pressing need for a complex and systemic regulation of online trade, the key role in which will be played by both, the technological and legal components.
Keywords:
e-business, business, transboundary trade, e-trade, e-commerce, trade, commerce, internet, convergence, legal convergence
Reference:
Degtyarev A.N., Malikov R.I., Grishin K.E..
Transaction Costs in Terms of Institutional Configuration of the Regional Business Environment
// Theoretical and Applied Economics.
2016. № 2.
P. 59-69.
DOI: 10.7256/2409-8647.2016.2.19043 URL: https://en.nbpublish.com/library_read_article.php?id=19043
Abstract:
The subject of the present research article is the theoretical questions of occurrence of transaction costs in the business environment and their impact on business efficiency. It is proved that the transaction costs are an important indicator of the effectiveness of the business environment. It is also proved that the volume of internal (incompany) transaction costs and transaction costs of the market interaction of entrepreneurs may vary due to the nature of the impact of non-market regulatory mechanisms (primarily government regulatory system). It is proposed to assess the level of transaction costs of businesses depending on the institutional structure of the business environment within the parameters of the administrative regulation of business. The authors put forward the research hypothesis that the real (actual) level of the transaction costs of the market interaction of a business entity is defined by the institutional configuration of the regional business environment. It is determined that the administrative regulatory regime in respect of a particular business entity and accordingly, the potential level of transaction costs, and the ability to manage them are determined by the parameters of the main contract with the state. The conclusion is that the key objective of management of regional economic development under modern conditions should be the design and construction of the institutional configuration of the regional business environment which, among other things, would help to reduce transaction costs in the process of implementation of business activity. The study is based on the methodological approach to the design of the system of interaction of imperious and enterprise structures on the basis of formation of the institutional matrix of the business environment. The novelty of the research is caused by the fact that the authors develop theoretical and methodological approaches to the design and construction of the institutional configuration of the regional business environment which, among other things, would help to reduce transaction costs in the process of implementation of business activities and to make rational management decisions that would contribute to the formation of favorable conditions for the enterpreneurial development.
Keywords:
business, administrative control, business environment, informal interaction, institutional configuration, contracts, contract network, transaction costs, institutional structures, institutions
Reference:
Alekseev I.V..
Evaluating the System of Franchise Merchandising
// Theoretical and Applied Economics.
2015. № 3.
P. 43-57.
DOI: 10.7256/2409-8647.2015.3.15119 URL: https://en.nbpublish.com/library_read_article.php?id=15119
Abstract:
In the offered article the evaluation of the enterprises functioning in the sphere of franchizing and in the conditions of promotion of the concept of the partnership directing the efforts to deduction of attention of exclusively financially active part of the population, but not on the ordinary consumer – the natural person is carried out. In this aspect, according to the author, all complexity of process of advance of a franchasing product is concluded.The purpose of this article is the assessment of the Russian market of franchizing regarding advance of a franchasing product. Tasks are directed on research of the mechanism of advance of a franchasing product.Research method in this article is the economic analysis of activity of the franchasing enterprises advancing concepts of partnership.The main conclusions of the author are that the Russian market of franchizing possesses high potential to growth. Mechanisms of its advance are specific and every year become complicated in connection with competition growth. When developing strategy of expansion of a partner network, the head office needs to consider features of the market of franchizing on the branch and to plan optimum budgets which answer their set strategic tasks.Novelty of article is that in it the assessment of the Russian market of franchizing regarding advance of a franchasing product is given, and also attempts of research of the mechanism of its advance are made.
Keywords:
market, franchisor, franchisee, franchise agreement, franchise, franchise business, mechanism, product, evaluation, estimates, Internet