Abstract: In her article Oladyshkina analyzes Hungarian nicknames that are understood as stylistically marked names of ethnic groups containing imaginative-expressive characteristics of the given ethnos as well as attitude of the person who gives such a name. In a broad sense, ethnonyms are viewed as names used to call residents of not only independent states but also certain districts or regions. The author of the article views Hungarian Urbanolect as a kind of urban dialect that combines all forms of the language commonly used in a particular city or town. The author also analyzes the main methods of secondary ethnonym formation: semantic change, morphological derivation and borrowing. The word formation anaysis of secondary ethnonyms involves a corpus of Hungarian secondary ethnonyms created as a result of сontinuous sampling from dialectic and variantological dictionaries. The author discovers that peculiar features of a language or dialect, typical names for professions, landscapes, personal names, etc. can serve as the basis for formation of secondary ethnonyms through derivation. The author also offers her classification of the main morphological methods of word formation as well as borrowed ethnic nicknames. The author makes a conclusion about ethnic stereotypes of Vienna residents when one commonly encountered or observed feature of ethnos representatives substitutes the entire ethnic diversity.