Abstract: The relevance of the research topic is due to the fact that currently many aspects of human existence are mediated by any technological solutions and tools included in the general algorithmic environment. The development of artificial intelligence technologies reflects these processes, having a significant impact on a person's daily life. Based on this, the discourse about the interaction of artificial and genuinely human intelligence is becoming increasingly relevant. The object of the study is the image of an "artificially created being": the image of a super-powerful computer or a digital disembodied entity, a cyborg or an android robot, visualized in modern cinema. The subject of the research is to identify the features of the representation of artificial intelligence technologies in cinema, reflecting the fusion of man and machine. The axiological method was used as the methodological basis for the analysis of films about the relationship between man and machine, containing and underlying socio-cultural values and ideas. Since the research material was artistic film texts, the hermeneutic method with its leading principle of understanding and interpreting the meaning of texts was essential in their study. The novelty of this study lies in identifying the visual features of AI technology representations in cinema, namely: humanizing a machine, giving it anthropomorphic features; endowing artificial intelligence technologies with emotions; the presence or absence of Artificial Intelligence physicality. It is concluded that cinema, within the framework of the science fiction genre, acts as a platform for interpreting artificial intelligence technologies, allowing for a higher level of development of Artificial Intelligence relative to what actually exists, and allows projecting a person's attitude to modern technologies.

Keywords: hybrid environment, representation, corporeality, identity, modern technologies, robot, artificial intelligence, machine, cinema, cyborg

Abstract: Artistic space in animation art is a multifaceted concept, including various aspects that influence the perception of an animated film. This topic is actively discussed in theoretical discourse and covers various approaches to its terminological definition and classification. The purpose of this scientific study is to justify the choice of universal parameters, from the point of view of the author of the work, characterizing the artistic space of an animated film. The object of the study was animation cinema as a phenomenon of art and culture. The subject of the study is the artistic space of an animation work. The objectives of the study are to analyze existing art classifications parameters of the artistic space of an animated film, as well as to propose the following parameters for analyzing the artistic space of an animated work: semantic, temporal, editing-rhythmic, color-light, sound. To classify the artistic space of an animated film, a system-analytical and typological approach was used. In the analysis of animated films, descriptive-analytical and structural-semantic methods were used. The scientific novelty of the work lies in the fact that it is the first to propose a classification of parameters with the help of which it is possible to deeply analyze different aspects of the artistic space of an animated work, which is of interest for further art history research in the field of animated cinema. As examples of how the listed parameters of the artistic space of an animated work contribute to a holistic and deep examination of the films, the films of Russian animation film directors - Yu. B. Norshteyn "The Tale of Tales" and D. A. Geller "A Man Meets a Woman" - are analyzed. The proposed classification provides potential for art historical research in the field of animation art.

Keywords: color-light parameter, the temporal parameter, the installation and rhythmic parameter, semantic parameter, classification of the art space, analysis of an animated film, animated cinematography, parameters of the art space, animation art, art space

Abstract: Interactive media is a type of multimedia content that involves active user interaction, which includes various forms such as interactive presentations, games, applications and digital installations that combine text, sound, images and video in one space. The relevance of this study is related to the increasing popularity of interactive art works – computer games and, as a consequence, the increasing demand of the industry for qualified game designers. The aim of the study is to analyze the artistic design methods used by game designers to create artistic images in game video content, which contributes to the development of an integrated approach to creating a visual solution for interactive game video content. The objectives of the study are to systematize the methods and techniques by which the artist attracts and holds the user's attention in gaming media content. The object of the study is interactive computer games. The subject of the study is the peculiarity of the artist's work when creating an image of interactive content, in particular, computer games. In the course of the research, general scientific methods were used, such as analysis and synthesis, description and systematization. The novelty of the work is determined by the fact that it identifies key visual techniques used in the creation of game content. The study clarifies the designer's capabilities in creating an artistic image in interactive computer games. The proposed systematization of methods and techniques of an artist's work has practical significance, since it can be used in the work of game designers, as well as theoretical significance, since it can be used in compiling software and methodological material for training animation and computer graphics artists.

Keywords: artistic image, virtual art, game mechanics, frame composition, computer technology, computer game, screen image, computer graphics, interactive media, interactive art

Abstract: The subject of the study is the phenomenon of the lost in the work of Japanese director Hayao Miyazaki. The object of the study was the animated film "Howl’s Moving Castle", which became a turning point in the director's life. In the process of filming, he experienced a series of losses: the death of a friend, the collapse of the studio, the beginning of another war, the onset of his own aging. Understanding the working (influence) of mourning was first considered from a psychological point of view by Sigmund Freud at the beginning of the last century. Currently, the topic of trauma and loss in modern world culture remains relevant. In this paper, the analysis of the selected film from the standpoint of applied psychoanalysis was undertaken. In particular, the main characters of the story were analyzed: Sophie, Howl, the Moving Castle, secondary characters, and antagonists. In the study, it was shown that "Moving Castle" is a magical fairy tale about the initiation of a loving couple to come of age. Women are represented as rather omnipotent and phallic "mothers", while men are represented as weak and infirm "children". Antagonists embody a complex structure that includes the negative sides of the soul, evil characters, as well as the image of war. Separately, the manifestation of the phenomenon of "absolute evil" was shown, the purpose of which is the destruction of any meanings and the formation of "emptiness", which differs from the libidinal tendency to form various connections and search for meaning. Each character in the film faces loss, both external and internal. Without starting the work of mourning, it is impossible to survive it and continue the development of the psyche on the way of "growing up". The image of the director's "nostalgia" for what was lost was highlighted, reflecting his unconscious memories of the early years of his life. Thus, the story of Howl’s Moving Castle provides an opportunity to touch the theme of mourning for what was lost in the director's work, which embodies his concern for the future of humanity. This article can serve as a springboard for acquaintance with director’s personality and his magical world, as well as with his last film-testament: "The Boy and the Heron" or "How Do You Live?"

Keywords: anime, Hayao Miyazaki, Japanese culture, applied psychoanalysis, nostalgia for the lost, absolute evil, the work of mourning, melancholia, mourning, lost one

Abstract: This article is devoted to the study of the development of self-therapeutic documentaries in China since 2000. The object of the study is a Chinese documentary about self-therapy. The subject of the research are documentaries about self-therapy in the early 2000s: "More than One is unhappy" (2000), "Home Videotape" (2001), "Nightingale is not the only Voice" (2001), as well as films that appeared after 2016: "Small Talk" (2016), "Minding the Gap" (2017) and "The Lovely Widow and Her Annoying Son" (2019). Special attention is paid to self-therapeutic documentaries presented at the Mother Film Festival and the documentary masterclass FamilyLens, created in China in 2022. The author examines in detail such aspects of the topic as the causes of its occurrence, the definition of the genre and the form of the film text. To understand the trajectory of development of Chinese documentaries about self-therapy, as well as the causes and characteristics of each period, this study uses an integrated approach using content analysis and text analysis, as well as psychoanalytic theory to explain the filming of documentaries about self-therapy. The author argues that the key point in the foundation of the subgenre of documentaries about self-therapy in China is the presence of the director as the main character of the film, filming himself. The study identifies two distinct periods in the development of self-therapeutic documentary films in China, both of which are closely related to the development of film equipment. In conclusion, the author not only evaluates the positive attitude of self-therapeutic documentary practice towards self-awareness and raising public awareness of problems related to the native family, but also argues that researchers should pay more attention to potential ethical problems present in films. This is because, in fact, directors do not heal during filming, but use it as a means of attacking their parents.

Keywords: ethical importance, Grassland Workshop, FamilyLens Workshop, art therapy, the Mother Film Festival, textual features, reasons for origin, stages of development, history of development, self-therapy documentary

Abstract: The study materials included screenplays by authors who made their debut in the 2000s: M. Kurochkin, I. Ugarov, V. Sigarev, A. Rodionov, A. Novototsky, V. Moiseenko, A. Zvyagintsev, and O. Negin. Since the 1930s Soviet film school had formed a specific type of screenplay, literary script, in which the visual identity of the future film is created through literary means. In the 1990s, a competitive type of script appeared in the Russian film production – it was American screenplay format which implied he abandonment of literary techniques. By the 2000s, Russian film dramaturgy was influenced by three tendencies: the Soviet tradition of the literary screenplay, the new Western American screenplay, and contemporary theatrical dramaturgy of the turn of the century, whose authors began to experiment with cinema during this period. The study of the cinematic language of literary screenplays is conducted using a structural-semiotic method. Elements of cinematic language are analyzed: speech, voice-over, actor's score, character action in the frame, composition. The results of the analysis allow us to conclude the emergence of two new directions in Russian film dramaturgy. The poetics of literary screenplays by authors who transitioned to cinema from theatrical dramaturgy manifest in a quest for documentary realism in characters and their speech, proposed circumstances, setting, and plot, which is reflected in lyrical remarks. The techniques they use, including the theatrical technique of verbatim, have a tremendous impact on contemporary Russian cinema. The concise language of the American format, traditionally associated with the producer model of production, finds its reflection in the authorial film dramaturgy of A. Zvyagintsev and O. Negin, aiming for precision and conciseness in the staging plan. This split marks the actualization of the problem of form, which was acute in Soviet cinema in the 1930s.

Keywords: script form, Soviet filmschool, film language, screenplay poetics, Verbatim, American screenplay, modern Russian cinema, Russian New Drama, literary script, speech in cinema

Abstract: The subject of research in this work is the so-called "funeral" documentaries, the creation of which was initiated before the revolution. At all times, they carried an important informational and semantic load. They fixed the authority of the deceased in the eyes of the mass public. There were public and private funerals. The ritual was canonical in nature, which was first resonantly violated during the funeral of Leo Nikolaevich Tolstoy, as evidenced by the preserved films. The article examines the features and modification of "funeral" films over time. They underwent a radical transformation with the advent of modern times after the February revolution of 1917 and the Bolsheviks came to power. A new funeral ritual with its own peculiarities and new meanings has been established on the cinema screen. The methodological basis of the research is a system analysis. The work used a cultural-historical method and an art historical analysis of preserved films and film materials. The novelty of this study is due to the fact that it has now become possible to use not only the most general impressions in the analysis, but to take a closer look and describe in sufficient detail the films and film documents being studied. This allows you to avoid annoying mistakes and inaccuracies in understanding and interpreting what you see. And it also reinforces the role of visual evidence in understanding history. This article is devoted to an overview of how the paradigm of the funeral ritual vision has changed since pre-revolutionary times during the transition to a new world after the 1917 revolution, as well as to the identification of meanings. Her conclusions are connected with a fundamental change in the main idea of the funeral ceremony – from saying goodbye to the deceased before sending him on a long journey, a transition was made to the idea of sacrifice and swearing an oath to continue the struggle for a bright future. The results of the research can be useful to professional documentary filmmakers, archivists and can be used in practical work and in training courses.

Keywords: revolution, The Field of Mars, The ritual, victim, The ceremony, Lenin, Leo Tolstoy, Anastasia Vyaltseva, funeral, Film

Abstract: The subject of research in this article is the process of creative design by the director, which undergoes changes when transitioning from traditional cinematographic space to the world of virtual reality. A significant role is given to the technical component of VR cinema. The importance of this topic is undeniable, as it touches the foundations of cinematographic art and is of interest to a wide range of specialists in the field of film and virtual reality. It raises issues of creative freedom, technological capabilities, and new forms of interaction between the author and the audience. The aim of the work is to consider how the role of the director changes in the context of creating virtual worlds, and how new opportunities provided by technical innovations affect the structure and perception of cinematographic works. Based on comparative analysis methods, the work attempts to understand the transformation of the director's creative design in the context of virtual space. The novelty of the work is determined by the fact that it carries out a comparative analysis of traditional and virtual approaches in cinema, as well as provides a tentative forecast for the development of VR cinema, describes the role of artificial intelligence and machine learning in the narrative component of cinema. Since virtual reality carries the potential for radical changes in direction, the work touches on aspects such as narrative and stylistics in classical and VR cinema, the role of the viewer, control of viewer perception by the director, the emotional impact of VR and classical cinema, visualization features, as well as psychological aspects that distinguish classical and innovative approaches. The future of virtual cinema promises an expansion of the boundaries of what is possible in storytelling.

Keywords: interactive reality, the art of cinema, cinematorgaf space, multimedia language, new technologies, virtual reality technologies, VR cinema, auteur cinema, virtual reality, director's idea

Abstract: The subject of the study is the specificity of artistic and visual techniques used by the British creators of animated films, using the example of the paintings "Shaun the Sheep" and "Van Gogh. Love, Vincent." The object of research is the artistic animation of Great Britain at the beginning of the XXI century. The article reveals the trends of British animation in recent years by analyzing the elements of the visual series of cartoons created using the expressive means of classical art. The works considered in the article demonstrate the author's approaches of modern British directors in relation to the artistic and figurative solution of cartoons related to various types of fine art, for example, sculpture in plasticine animation and oil painting. The aim is to identify and characterize the visual techniques in British cartoons of the early 21st century. The research methodology presents the greatest difficulty, since it has not been fully developed in relation to the characteristics of the artistic and visual specifics of animated films, but at the same time opens up opportunities for interdisciplinary analysis. The research uses an art historical analysis, in particular a structural study of the plot and compositional features of animation. The novelty of the research is due to the fact that in Russian science the stated problem remains practically unexplored. For the first time, the paintings "Shaun the Sheep" and "Van Gogh. With love, Vincent" are considered from the point of view of means of artistic expression and in terms of meaning formation. Based on the results of the analysis, it is concluded that modern British animation proceeds by creating films in which visual arts are actively involved. This sets a high level of performance of paintings, because it requires the authors to have impeccable command of visual literacy, which allows them to achieve maximum expressiveness of images. It is likely that in the future, reliance on the artistic language of classical art and the manual labor of animators will continue to form as a specific feature of British animation.

Keywords: history of development, animated film, analysis, cinema, screen arts, contemporary art, Great Britain, Animation Film School, animation, visual art

Abstract: This article discusses the specific features of the artistic image, the artistic form of the screen, including animated works. The artistic image in animation is a complex and multilevel phenomenon that takes the expressive and visual form of the director's vision and conveys the content through the artistic form. The aim of the work is to attempt to define the "artistic image" in animated cinema. The object of the study is the form of an animated work as the integrity of its artistic concept, combining various audiovisual elements, involving a laborious technological embodiment on the screen, combining the expressive and visual form of the director's vision, his creative interpretation of the chosen plot. The author of the article suggests considering the animated image as an artistic phenomenon as one of the most important aspects characterizing the integrity of an animated film. The novelty of the work lies in an attempt to define such a concept as "the image of an animated film". The new empirical material presupposes the updating of the terminology of art criticism, including the film-making tools in the process of theoretical analysis of screen culture. In this perspective, it is necessary to clarify, expand and update the traditional terminology (in particular, the definition of an artistic image in animation) used in the artistic and aesthetic analysis of screen works. The results of the study can have both scientific and theoretical, and creative and practical application. The materials and conclusions of this article can be used as a conceptual and methodological basis for further scientific research.

Keywords: artistic creation, expressive means, screen technology, the essence of the animated image, art form, animation term, definition of an animated image, artistic image, animation, animated image

Abstract: The article explores the means of literary expressiveness used in the literary screenplays of film screenwriters of the 1990s. The literary screenplay, characterized by the extensive use of literary devices, became an educational and production standard of Soviet cinema from the 1930s. All elements of this form are subservient to the goal of subsequent screen embodiment and are directly related to the issues of the future film. In the 1990s, the transition from the state-controlled Soviet film production system to the producer model led to a shift towards the American screenplay, whose dry and concise language was radically opposed to the stylistic uniqueness of the literary screenplay. Some of the last debutants among the graduates of VGIK, who received their education in accordance with the Soviet model of teaching film dramaturgy (P. Lutsyk and A. Samoryadov, R. Litvinova, A. Balabanov), develop in their screenplays a complex set of techniques aimed at reflecting their contemporary issues through the formation of the film's chronotope, speech characteristics of the hero and their image using literary means – syntax, through which the spatial-temporal unity of the screenplay is organized, replicas, the score of the role, and the logic of editing and camera work (scale, angle, point of shooting) are created. These structural elements are inseparable from screenplay as a type of text. The author comes to the conclusion that the development of methods for their presentation in the screenplay text by the authors of the 1990s significantly influences the subsequent development of Russian screenwriting.

Keywords: Russian New Drama, VKSR, VGIK, Soviet film school, American screenplay, Russian cinema, film script, film language, literary script, screenplay poetics

Abstract: The purpose of this work is to reveal the peculiarities of perception of historical archival newsreels on the example of pre-revolutionary non-fiction films. The objective of the study is to identify the qualities of pre-revolutionary newsreels that influenced the mass audience before the revolution and compare them with those qualities that come out on top when perceived by modern viewers. In the work, an analytical approach is used as a method, which is based on theoretical provisions arising from the consideration of the specifics of newsreels as a special type of cinematography. The formation of Russian non-fiction cinema at an early stage is also considered, the techniques used in its development are revealed, and the extant evidence of the perception of newsreels in the first cinemas is studied. Films considered are : "The Sovereign Emperor, the Empress Empress and the Heir Tsarevich are pleased to taste sailor food on the imperial yacht "Standard" during their stay in the Skerries in 1908" (1908), "Asbestos mining in the Urals" (1911) and "The opening of the bridge across the Volga in the center of Rzhev" (1911). The results of the study confirm the influence of the so-called visual turn that occurred and indicate a fundamental difference in the perception of visual information compared to verbal. When analyzing the preserved film materials, including documentaries, it is noticeable that now these ephemeral screen images convey the breath of authentic life, and we look at the screen not to learn any story, but to feel the atmosphere of being of those people. The novelty of the undertaken research lies in the development of a model of perception of pre-revolutionary newsreels both in general terms and from the point of view of a specific audience before and now.

Keywords: visibility, image, understanding, screen reality, cinema, non - gaming, perception, viewer, film, pre - revolutionary newsreel

Abstract: The subject of the article is a film of a Bashkir film director -"Glass Passenger" by Bulat Yusupov. The author of the article carries out an archetypal, semiotic and hermeneutic analysis of the cinematographic text. The first one is the study of mythological elements within the film. It will show us the presence in the work of elements of the national myth and their connection with the literary archetypes of Jung. The second, semiotic, takes place under the conditions of isolating signs from relationships within the whole structure that defines a film work as a kind of a media text. And the third, hermeneutic, is based on the traditions of cinema interpretation in the intertextual interaction of all literary texts. The scientific novelty of the research lies in the systematic, comprehensive study of the Bashkir cinema, in comparison with the samples of the world artistic culture; in identifying the key features of an individual film that has not previously been subjected to detailed scientific study. The film refers the viewer to the images of Bashkir mythology. The analysis carried out reveals in the media text the trends in the creation of feature films in Bashkortostan.

Keywords: bashkir culture, folklore, Bashkortostan, cinema, archetypal analysis, semiotic analysis, hermeneutical analysis, history of cinema, Bashkir cinema, film studio

Abstract: The article is devoted to an adapted medical series as an integral part of a professional franchise on a modern television screen. The main subject in the adaptation of a foreign original is the transformation of the modern image of a doctor. Using the example of the serial series "Dr. House", "Dr. Richter", "Hekimoglu", the image of a modern doctor is analyzed in the context of archetypal images of the past. The adapted series, which is a legalized remake of a foreign original, is a fairly new phenomenon. The main principle of attraction among the audience is the originality of the character, which is a combination of archetypal images of the past in a modern reading, devotion to the image of national traits. The types of heroes, their archetypal images were considered and correlated, the casting of the actors of the original and adaptation were analyzed. The series with a strong transformation of the plot are analyzed using the example of "Without Witnesses". The reasons of failures and as a consequence of low ratings are revealed. Despite the fact that the topic of medicine is universal, eternal, nevertheless, it is necessary to take into account the mental characteristics of the country of origin, since not every plot can be adequately transferred to another national soil. At the moment, the adapted series has not been the subject of a detailed cultural or art criticism analysis. A detailed comparative analysis of existing serial samples will allow us to develop a methodology for carrying out an adequate transformation of the original plot under the national mentality of the country of the franchise buyer. The success of the series consists of many components. One of the main elements is a high-quality casting of actors with getting into the image. The cast should create an ensemble of combined images. When adapting, it is required to provide the national viewer with the usual tempo, picture quality. The reasons for the success of existing serial adaptations on a medical topic are studied. It is concluded that careful study of the scenario for the national mentality allows you to create a liquid national product.

Keywords: professional narrative, national mentality, Hekimoglu, Dr. Richter, Image of a doctor, medical deductible, Dr. house, modern popular culture, soap opera, Russian adaptations

Abstract: The study of the cultural effects of television is inseparable the study of cultural habits related to age, gender, and other basic parameters of the audience. Rapid technological changes in TV broadcasting lead to reconfiguration of audience and reflective attitude of the viewers to their own TV habits. Contrary to expectations, such changes, however, do not necessarily imply bringing younger audience or attraction of youth with technological innovations of television, but rather the audience remains loyal and “ages” along with the channels and programs. The article aims to explain why the viewers of major federal channels are of pre-retirement and retirement age, as well as why the number of young viewers decreases with each year, where do they go, and what do they watch. The subject of this research is the specificity of cultural habits with regards to Russian television. Research methodology employs statistical data analysis, building a functional model of media in culture, interpretation of cultural patterns of behavior and habits. The scientific novelty lies in the fact that the Russian television is examines from the perspective of correlation between technological innovations and habits of perception for the first time; this allows clarifying the sociocultural characteristics of the viewer in their dynamics, and cultural contexts of functionality of Russian TV as media. The conducted research has proven different structure of TV habits among different socio-demographic strata of the Russian audience. Within the framework this research, the author was able to determine socio-demographic groups with similar TV habits, as well as reflect the socio-demographic differentiation of the Russian TV audience.

Keywords: internet tv, art of mass television, human and culture, culture and media, tv viewing, Russian television, modern tv viewer, mass culture, new media, media content

Abstract: The object of this research is a separate element of chronotope genre – the time in dystopia in Russian cinematography of the late XX century – early XXI centuries. The subject of this research is the ideological time – a part of screenwriting that reflects the worldview of the characters through verbal constructions. Special attention is given to juxtaposition of ideology (the system proclaimed by the author) and counter-ideology (the opposing system of the public majority), as well as the manifestations of “doublethink”. Detailed analysis is conducted on the characteristic of the author's position on the ideological questions and its correlation with the social and cultural situation in the Soviet and post-Soviet society. Leaning on the theory of “vertical” time, the author explores one of its chronological layers associated with the ideology of dystopia, which defines the scientific novelty of this research. The works of K. Lopushansky, A. Sokurov, and A. German Sr. demonstrate that there can be at least to perspectives on the events, which underlies the dramaturgical conflict. The conclusion is made that various parts of ideology of the characters may be attributed to time that is different from time of the author and the audience. Another conclusion indicates the diversity of humanistic ideologies that film directors resort to, as well as different ways of their expression by the characters. The acquired results can be implemented in the genre dramaturgy, film studies, and film criticism.

Keywords: science fiction, time, humanism, ideology, dramatic composition, poetics, Soviet cinema, dystopia, Russian cinema, film theory

Abstract: Lately, the research of Parody film as a part of film discourse have reached its peak in the history and philosophy of science. The polycode essence of the concept of film discourse prompts changes and modifications in the interpretation of Parody film. Therefore, the subject of this analysis is Parody film. The goal of this research consists in examination of the peculiarities, meaning, and role of the concept of “parody film”, which is a creative work intended to ridicule the plot through satirical or ironic imitation. Research methodology is based on the method of analytical study of sources for clarification of the logic and content of the concepts of “parody”, “parody film”, and “film discourse”, as well for revealing the essence of parody film as a postmodernist deconstruction in cinematography. The article also employs the methods of comparative analysis and the concept of local cultures. The scientific novelty of this research consists in systematization of the existing knowledge on parody film in the light of film discourse, which being the phenomenon at the intersection of multiple disciplines is in the epicenter of scientific inquiries in linguistics, literary studies, sociolinguistics, philosophy of semiotics and film semiotics, critical discourse analysis, and theory of cinematography. The theoretical importance lies in characterization of the concepts of “parody”, “parody film”, “comedy”, “comedy film” in the context of modern knowledge of moviemaking and cinematography. The acquired results give a better perspective on the role of parody film in art and life of the society. The Interpreters fight for cinema, on the one hand adoring it as the art with unlimited capabilities, while on the other – neglecting the fact that it should need the unpretentious demands of the audience. The author claims that in a broad context, the parody film of the XXI century is not aimed at parodying a literary text. The filmmakers rather consider and use parody film as a means for drawing attention of various life circumstances.

Keywords: humor, film industry, deconstruction, postmodernism, Director, cinema, cinema parody, Parody, satire, genre

Abstract: This article examines the visual means of modern music videos and their impact on perception of the audience. The author is first to study the peculiarities of creation of visual imagery along with artistic means of music videos and their impact on the viewership. The conception, development stages, and specifics of the visual imagery of music videos on TV – from the “Little Blue Light” and musical films to modern music videos – are considered. Each of the is based on the balance between musical content of the composition, based on the compositional differences of the plot, and viewership perception, arousing the feeling of immersion into the image, connectedness to the events on TV, and affection with  the heroes. The scientific novelty consists in the attempt to correlate verbal content of the music video with its visual imagery. The conclusion is made that the audience perception in a certain way depends on the peculiarities of visual imagery of music videos, which feature contrapuntal aesthetics combined with the main idea of music video and differences within the framework of performer’s representation of the composition. The common aspect for creation of all music videos is the depiction of motion, which again underlines its inextricable connection of music video and cinematography, which is based on creation of a certain image by the actor.

Keywords: consciousness, music, television, visual modelities, video, music video clip, visual range, aesthetics, composition, video editing

Abstract: The subject of this research is the suggestive techniques of screenwriting on various level of perception of the movie, which engage the audience into cinematographic scene. The majority of movies reproduce the topic of social taboo, pulling upon the forbidden desires, and thus, instigating the audience. Such movies intend to distort the socially accepted moral and ethical restrictions, blurring the boundaries of the generally accepted standard. Alongside the violation of social taboo, one of the most important elements of drawing attention of the audience is unpredictability, used in dramaturgy to create an effect of incompleteness of story and the desire to reveal it. The research is based on the analytical and comparative methods, which allow analyzing particular effects intended by the author at the conceptual and dramaturgical level of the screen work. As a suggestive dramaturgical element, unpredictability can be reflected as a deferred event or a unpredictability  that forms the screen image and character of the hero. Analysis is conducted on the movies “The Return” (2003), “Loveless” (2017) directed by Andrey Zvyagintsev; “Fight Club” (1999) directed by David Fincher; “The Departed” (2006) directed by Martin Scorsese; “Melancholia” (2011) directed by Lars von Trier. The research result consists in characterization of the modern trend of preserving unpredictability within a narrative structure of the movie to maintain non-triviality of the storyline.

Keywords: hero, manipulation, mystery, dramaturgy, suggestive techniques, character, ban, cinema, taboo, plot

Abstract: The subject of this research is the acting jobs of B. V. Barnet of the 1940’s. Film director Boris Barnet, who started his path as an “actor-model” at the Lev Kuleshov’s workshop, and was active in the movies during the 1920’s. However, the two major roles he played in the movies Dark Is the Night” (1944) and “Secret Agent” (1947), in which he appears in an unusual role of German Officer, in other words as an “enemy”. The shift in paradigm of the actor’s path of B. Barnet is viewed in the context the early period of his works, biography, and the history of moviemaking. For achieving the set goal, the author apploes the semiotic, contextual, historical-comparative and anthropological approaches. The conclusion is drawn on the crucial differences in creating the characters played by Boris Barnet in his films: the role in “Dark Is the Night” is the key work in acting filmography of the master; while the role in “Secret Agent” is rather a production requirement, which does not fully reflects worldview of the film director.

Keywords: critical reception, Kuleshov's workshop, wartime cinema, The Second World War, soviet avant-garde, self-presentation, soviet film production, method acting, soviet cinema, enemy image

Abstract: In this day and age, the problems of preservation of cultural memory and heritage alongside actualization of cultural experience become more and more relevant. As a response to the trends of “obliviousness”, culture’s self-regulation mechanisms become mainstream, enhancing the value and semantic aspect of the traditions. The author operates the concept of “cultural memory”, interpreted following J. Assmann, as a particular form of revival and translation of cultural meanings and values of the past onto the present. The subject of this research is the currently popular artistic method of historical reconstruction with the elements of reality in a documentary TV series as one of the key forms of preservation of cultural memory. The article is based on the use of axiological and cultural-functional approaches that allow revealing the functional value of such TV projects for social and cultural processes in the life of modern society. The novelty consists in examination of the popular TV projects, structured in accordance with the genre of documentary TV series, employing the method of historical reconstruction and elements of reality as a form of preservation of cultural memory. The effectiveness of such projects is ensured by the specific synthesis on the one hand, and the inherent to modern mass visual culture penchant for the unique and fascinating images; while on the other hand – the use of such quality in formation of the historically authentic situations of real actions of participants of the projects, sincere experiencing of the clash of life pattern and peculiarities of relationship characteristic to the past. Thus, the content of cultural memory attains embodiment in the materials that possess visual effectiveness, and at the same time, translate authentic meanings of historical events relevant for preservation of cultural identity in the modern world.

Keywords: documentary television series, television industry, communicative representative practices, cultural heritage, cultural interpretation, collective oblivion, cultural memory, historical reconstruction, artistic reception, reality show

Abstract: This work is dedicated to the development of the Russian animation school on the example of a particular project. The object of this research is the TV series “Mountain of Gems” created in 2004-2018 by the animation studio “Pilot”. The subject of this research is the artistic and technical solution of its visual imagery. The author examines the main ideas of the project, its specificities, stylistic and technical arrangement of separate films of the project. An important factor for this analysis is that initially all creators of the project were put into the equal circumstances: dramaturgy based on the tale read by the author, equal running time, and identical studio resources. The author’s special contribution to the research of this topic along with its novelty is defined by the development and implementation of systematic analysis of the films from the cycle “Mountain of Gems” made with the use of computer technologies. The choice of films is dictated by their aesthetic value, originality and uniqueness of artistic and technical means for creating visual imagery. The author reveals the computer technologies applied in creation of these TV series. The main conclusions emphasize the role and contribution of this project to the development of Russian animation.

Keywords: computer technology, animation technology, character, visual number, mountain of gems, animated series, animation, animated film, aesthetics of the animated film, computer graphics

Abstract: Visual anthropology is viewed from the perspective of usage of the dominants of corporeal apparatus of the actor within a film frame, as a script of archetypical images structured by the filmmaker, as well as individual corporeality of the actor. The article analyzes the roles of Fyodor Nikitin in F. Ermler’s films of the late 1920’s : Katka's Reinette Apples (1926 with E. Ioganson), The House in the Snow-Drifts (1927), The Parisian Cobbler (1927), Fragment of an Empire (1929). The author applies the method of cultural anthropology, leaning on the works of M. Bakhtin, M. Eliade, and C. Jung. The article is firs to touch upon the problem of creating a screen image based on the two independent from each other scripts: visual is created using the corporeal nature of the actor and film editing approach of the director, and has powerful influence on the emotions of the audience; the inner is based on the unique actorly nature and can be autonomous from the created by an actor image, reaches the level of personal sensible experience of an actor. Similar principles of the work of actor and film director were also used in the theatre of Jerzy Grotowski in the 1960’s, The author concludes that the key principles for creating the unique screen images that can become the basics for a modern film actor have already been formulated and developed.

Keywords: godlike child, quadrangular man, spectator's appreciation, grotesque body, ecstatic man, archetypal image, visual anthropology, body-in-life, extended body, stage presence

Abstract: The subject of this research is the transformation of the screen canon in Russian films of the first decade of the XXI century. The article meticulously analyzes the three new trends characteristic to the films of this period, which in the author’s opinion, reflect the new canonic features of Russian cinematography. The first trend – emergence of a hero able to take action. The second trend pertains to formation of a new mythological structure of the past, visualized in modern national war films. The third trend is associated with delineation of space and functioning of film characters, which forms a new look of a screen worldview. The main conclusion lies in the idea of formation of a new image of full-fledged hero, establishment of a new canon of capturing the spatial elements of screen environment along with the new ideologemes aimed at structural moral-ethical principles of the audience. The concept of canon is justified by the development of figurative language of the films of the first decade of the XXI century.

Keywords: film entertainment, film genre, cinema of 00s, russian cinema, native cinema, screen reality, screen canon, canon, art expression, film editing

Abstract: The object of this research is the fundamental principles of capturing and analysis of new reality of the 1930’s in creative works of the most prominent national documentarians of that time. The article traces the similarities and differences in the relevant film journalism and newsreel of 1930’s from the perspective of compositional structure and visualization of a character; defines the concept of “documentary film image”; makes suggestions of the audience interpretation of reality through the prism of author’s mark. Based on the material of the films of D. Vertov and E. Shub, the author traces the evolution of original styles of the two brightest documentary artists, and determines the main trends of the development of documentaries that would be relevant until the “Thaw” period. The author conducts a gradual analysis of the plasticity and imagery nature of documentary material, new editinf and dynamic expressive means and methods of their implementation in such films as “The Symphony of Donbass”, “Three Songs About Lenin”, “Komsomol: Patron of Electrification”. The relevance of problematic is substantiated by transformation of the traditional approach towards the art analysis of the audio-visual content. The article examines the concept of “chronotope”. The new capabilities of sound art allow indicating the new expressive means based not on the language of classical arts, but the language of Soviet avant-garde of the 1920’s, adjusted to the need of creativity of the 1930’s. The novelt of culturological interpretation of the prospects of growth and establishment of the Soviet documentary art of that time is tested by the author on the film analysis of the most notable auteur films of that era (D. Vertov and E. Shub), which demonstrate the new forms of visual performance adding a publicist element.

Keywords: documentary image, film journalism, Esther Shub, Dziga Vertov, chronotope, documentary of the 30s, documentaries, kinopravda, close-up, screen reality

Abstract:   The subject of this research is the use of archetypical constructs within the framework of cinematic universe “The Game of Thrones”. The object is the phenomenon of the modern audiovisual arts. The key aspect of the topic is the analysis of application of the phenomenon of “Scandinavian myth” in modern film industry. This phenomenon is interpreted as a factor of transformation of mass consciousness that illustrating a set of “social myths” of globalization era, which is traced in a broad range of movies. The presented features are generalized on the example of created from the novels by G. Martin cinematic universe “A Song of Ice and Fire”, which in is named “The Game of Thrones” film’s release and is one of the brightest examples of “new mythology” in mass consciousness. The author makes the following conclusions: one of the development trends of film industry is the active use of cliché complex, which forms a special cultural reality interpreted as a Scandinavian myth, based on the fatalistic providence; using the phenomenon of time and space manipulation, the hi-tech types of art form the new models of “intellectual field”, which disrupt the outdated information and semantic structures of cultural space. This leads to implementation of the principle of balanced unity, referred to the collective unconscious. Thus, these models develop the concepts of mythology of art, its interrelation with society, which is expressed in the effect of satisfaction of the demands of gross audience.  

Keywords: fatalism, fantasy, middle Ages, archetypal constructions, providentialism, Scandinavian myth, cultural landscape, instrumentalization, Game of thrones, Westeros

Abstract: The article deals with the question of how accurate is one or another filmed event, as well as its correspondence with the realities of time. Having analyzed a number of archival chronicle film footage, the author can be assured that multiple scenes were filmed using the staging elements, and some of them staged. This becomes noticeable in working with the early national newsreel of the World War I period. Although, separate scenes are authentic. The author attempts to identify which criterion and knowledge form the accuracy of the footage. The source of such knowledge usually imply the ordinary experience of the audience, previously seen films, books, and other types of mass media. In addition, in shooting the chronicle material, the camera operators try to follow the certain moral and ethical norms of the historical period. Staging elements in the early newsreel are traced not only on the example of the World War I period, but also the so-called imperial documentaries and film magazines of the era. It is noted that in separate cases, the camera operators during the film editing, used not only the linear methods, but also acquired the skills of essential film editing, which was inherent to the later period. It is concluded that the historical newsreel not always demonstrates the objective truth of an event; the filmed images often carry the organizational and prearranged character, beginning from staging separate scenes, ending with following to the established ritual of one or another ceremony.

Keywords: film image, film shooting, camera operator, director, audience, staging, historical event, newsreel, film footage, editing archival cinematography

Abstract:   The topic of this article is the movies “Fanny and Alexander” Ingmar Bergman and “The Sacrifice” by Andrei Tarkovsky. The subject of this research is their conceptual and structural interrelation. The author questions whether it is possible to view each movie as a so-called addendum with regards to another. The article thoroughly analyzes the temporal structure of the aforementioned movies, similarity and difference of their inner spaces, distribution of characters, and their meaning. The author also compares the circumstances under which the movies have been created. The article applies the method of phenomenological analysis (emphasizing the fact that a movie is given to the audience as a single temporal reality), as well as method of structural analysis (that views the relationship between characters as a certain landmark structure, which delivers a particular message to a spectator). A conclusion is made that both movies have the obvious similar features (beginning with the circumstances of their creation), as well as clear and less clear discrepancies. At the same time, it does not mean that “The Sacrifice” that came out four years later than “Fanny and Alexander” is a somewhat secondary or derivative with regard to it. It rather manifests as a two-sided latent discourse of the authors, their existential positions, and cultural traditions, into which both of them are inscribed in one or another way.   

Keywords: Sacrifice , Patricide, Father-son relationship, Antithesis, Catastrophe, Home, Family, Ordinary world, Homogeneity/heterogeneity of space, Cinematographic space/time

Abstract: The subject of the study is the game as an artistic device in modern cinema. The object of research is modern cinema art. The author examines the question of what the game is from the point of view of philosophy and art history. The study analyzes screen versions of famous works of world literature based on the game in its various manifestations. Of interest are several cinematographic works in this aspect, among them the national adaptation of F. Durrenmatt's novel "The Accident", the director V. Zhalakiavicius, and the screen version of the play "The Sleuth" by A. Shaffer.The main methods of this study are comparative-historical and analytical. A comparative analysis of the cinematographic material of different years makes it possible to trace the dynamics of changes in cinematic artistic techniques. In the study for the first time films are analyzed in which the game becomes one of the main plot-forming, aesthetic or semantic components, through the comprehension of which the understanding of the meaning of the artistic work takes place. The game is interesting as an artistic device in the film industry, since it allows to include in the space of the film a lot of cinematographic techniques that allow diversifying and improving the language of the cinema.

Keywords: art history, composition, adaptation, plot, artistic image, art cinema, game, artistic technique, Kenneth Branagh, Anthony Shaffer

Abstract: The subject of this research is the cinema museums, while the object is the art of cinematography. The author examines the global experience in the area of creation of cinema museums, as well as studies the history of Russian Cinema Museum and prospects of its further development. Special attention is given to the modern status of cinema museums and issues associated with determination of their functions, which at the present stage remain unambiguous. The perception of the world experience in regards to this question is necessary for resolving the problem of creation and functionality of the cinema museum in Russia. The main methods of this study is the comparative-historical and analytical. The work analyzes the key concepts of outlook upon the cinema museums, as well as their sociocultural importance. The scientific novelty lies in the fact that the cultural phenomenon of the museum of cinematography art requires thorough examination. Cinema museums are located in multiple countries of the world, however, the question of what does the notion of cinema museum imply, is rather complicated due to the syncreticity of the screen arts.

Keywords: multimedia, art of cinema, screen art, cultural heritage, cinematography, cinema museum, photography, syncretism, Museum of photography, exposition

Abstract: This research examines the mainstream cinema of the United States and Soviet Union. Despite the ideological polarity, the culture of these countries was interconnected in multiple way; it incorporated similar tools for expansion of the important symbols, as well as expression of public moods. In the preceding war period, the movie characters of the two countries were rather alike – they lived within the space of the perfect dream that corresponds with the relevant values of this era. However, in the post-War period, the evolution of the heroes of mainstream cinema of the United States and Soviet Union started has taken different courses. The main result of the conducted research consists in determination of regularities in development of the images of protagonists in the mainstream cinema of the United States and Soviet Union/Russia. It is demonstrated that in the US movies the priority in such images belongs to the individual as such, while in the Russian cinematographer – to the interrelation between individual and society. This article illustrates the reason why such pattern was taking place.   

Keywords: protagonist, narrative, live action, mass culture, values, cinematographic discourse, hero, superhero, symbol, image

Abstract: Based on the analysis of several films made by the brothers Korda’s creative union in the late 1930s – early 1940s, the author considers the method of formation in them the image of India and its inhabitants, highlighting the stereotypes inherent in the discourse of Orientalism and the traditions of colonial binary logic. In a broad sense, the work refers to the ideology of British colonialism, which in Russian historiography developed primarily from written sources of the second half of the nineteenth century. A correlations between the film images and the previous literary tradition, the political strategies of the British Empire on the sunset of the colonial period and the official propaganda are traced. The author concludes that the approach to Indian theme meant the use of scenes, which would have been impossible to imagine in the European world. The exotic played the main role in escapistic in spirit, fantastic and adventure films «Elephant Boy» 1937, «the Drum» 1938, «The Thief of Bagdad» 1940 and «The Jungle Book» 1942. As a result, the image of India represented an image of the Other that did not imply compulsory negative characteristics. India in the Korda’s films is a special world with its own history, visual code and dictionary, which is far from the image of the country ready to obtain the independence from the British Empire.

Keywords: India, ideology, stereotypes, the image of the Other, orientalism, colonial discourse, British Empire, cinematography, Korda, Kipling

Abstract:   This article examines the peculiarities of realization of the aesthetic concept of screen sound in a form of continuum within the framework of formation of the audiovisual image. The determination of characteristic of details of the process of perception of the sound information by human being a recipient of screen oeuvre allows taking a more in-depth and thorough look at the nature of sound-visual image, as well as its realization in accordance with the contemporary trends in audio culture and sound aesthetics, and also suggesting a certain addition to the instruments of practical acoustical engineering in screen arts. The presented research is carried out with the attraction of certain positions of the phenomenological directions in history and psychology of art. The scientific novelty consists in the fact that the existing models of the screen arts phonography aesthetics are complemented and subjected to the development  in accordance with the actual achievements of the phenomenological directions in the history and psychology of art; the aesthetic attitude towards the screen sound is defined with regards to the modern realities of the screen culture.  

Keywords: phonography, phenomenology, psychology, arts, screen, image, audiovisual, sound, continuum, counterpoint

Abstract: Object of research is reflection in the Soviet cinema of the 1920th of social changes in society. Reflection – not always direct, mediated, metaphorical, poetic. For example, Moscow eras of military communism, the New Economic Policy – in the movie "Aelita" of Ya.A. Protazanov. In article separate aspects of the Soviet film process of the second half of the 1920th years are analyzed. Some ideological components of creativity of Dzigi Vertov are investigated. Movies "Aelita" (1924, the director Ya. Protazanov), "the Third Petty-bourgeois" (1927, the director A. Room), "The poet and the tsar" are considered from the point of view of reflection of ideology at cinema (1927, the director V. Gardin). Article is based on archival material (archival funds "Glaviskusstvo", "Sovkino" of RGALI) and the press of this period ("The Soviet cinema", "Film Week", "Film Front", etc.). The comparative analysis of sources is applied. On this period of development of the Soviet cinema scientific researches Yu.I are published recently. Goryachev, N. M. Zorkoy, V. S. Listov, E. Margolita, A. Rubaylo, V. I. Fomin and other film experts. Statement of a research objective differs in novelty: identification of projections, systems of reflection of the changing social reality in the Soviet film process of the 1920th. The characteristic in this research of details of reflection in film process of changes of sociocultural image of the country will allow to find details and focal points of film process of the 1920th. It is necessary to refer a conclusion about gradual strengthening of mythemes in the Soviet cinema, "rooting" in movie space of not poeticized reality, and the mythological scheme of functioning of socialist society to scientific results of research.