Abstract: The object of this research is the works of Rasul Gamzatov, while the subject is his poetics and style of children's poems. Detailed analysis is conducted on the genre and ideological-thematic peculiarities of children's poems by R. Gamzatov. Attention is focused on the techniques and means of expressiveness of the literary image. Rasul Gamzatov's children's poetry has not previously become the object of comprehensive research. The author observes the lack of scientific research that touch upon this side of the poet’s activity, namely substantive, formal, and artistic peculiarities of his poems for children. This topic requires in-depth scientific examination. The conclusion is made on the extensive representation of children's poetry in the works of Rasul Gamzatov, the key motifs of which are hard work, education, patriotism, love for the mother, plea for peace on earth, and propaganda of the traditional highland upbringing. The scientific novelty consists in the attempt of holistic study of the poetics, as well as genre, stylistic and ideological-thematic peculiarities of children's poetry. The author’s special contribution to this research lies in shedding light on the little-studied aspect of R. Gamzatov's works, which arouses interest in further research of his literary heritage.